Headlines Make Us Read Posts…Said Darth Vader

If there is one thing Twitter proves is that as long as the 140 characters can trigger our curiosity, we are definitely going to click on that shortened link. It’s no different than the headlines on a newspaper or the subject line on an email — or for that matter, the title of our blog posts, right?

Case and point: regularly I receive emails from LinkedIn notifying me that someone accepted my invitation to connect — and usually those emails get deleted, unopened. But today I received one titled: “See what Jesus has been up to…” Let me tell you, I’m not religious, but I opened that sucker up so quickly I nearly hurt myself. Turns out, I have a new Latino friend named Hey-zoos (Jesus).

The lesson: think amazing (even impossible) headlines when posting.
Cheers everyone!

Advertisements

One thought on “Headlines Make Us Read Posts…Said Darth Vader

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s