At the center of absolutely every great company there’s a group of people who are equally great. And it’s not just that these are good individuals, they are above all, a team better than the sum of its individual parts. In essence, each makes the other better, in turn making the team better, and ultimately making everything they do great. It’s a beautiful virtuous cycle.
But like in any team environment (business, sport, or other), the success of the group is measured by their execution of the strategy or plan. And because a plan is a set of ideas, it is easy to surmise that in order to have a great team, one must first develop a team that creates, or births, many ideas. Continue reading