From Avatar Star to Modern Family Mom to Superstar Director, they were in one place...
Last year alone, our company produced or co-produced more than 50 events, and over 250 since the business was founded just five years go. Before making the entrepreneurial jump, I had the daunting task and delight of producing events that included two U.S. Presidents (at separate times) and Fortune-100 CEOs as keynotes.
The point is, I’ve learned that no matter the type, the fundamentals of producing a kick-butt event that audiences are willing to travel and pay good money for are the same. I call these fundamentals the “wow factors.” Here they are in order of importance: Continue reading
